New Accountant is a digital marketing agency offering specialist services for the accountancy sector, and a trading division of Assure Digital Limited.
What personal information do we collect?
We will collect data about your business in order to update our client records, develop tailored marketing strategies for your firm, and recommend your company to potential clients through lead generation campaigns.
The most common types of information required include: Business name, trading address, business email, other contact information, key personnel, services and administration data for website marketing platforms such as Facebook and LinkedIn.
How do we use your information?
We value the privacy of our clients, so My New Accountant will only use the personal data we collect from you in a professional capacity, in order to improve our services and process business leads:
To contact you in order to discuss your marketing requirements and progress
To perform digital marketing, social media and paid advertising services
To recommend your business services to potential clients through lead generation services
For auditing purposes
For the purpose of statistical analysis
For our client records
Where is your data stored?
Your data is stored electronically on our cloud encrypted server which is based in the UK.
Sharing your information
In order to market your business on digital platforms, sign up for third party marketing services and recommend your business to potential clients, we may share your information.
For further information on how your information may be shared and how we maintain the security of your information, please get in touch.
How long will my data be kept?
We are required under regulation to keep your basic business data, such as trading name, trading address and contact details for a minimum of 6 years, after which time it will be destroyed. Any information stored for marketing purposes will be kept until you notify us that you no longer wish to receive this type of information from us.
What are my rights?
If you believe any information we have collected is incorrect you can request to see this data and apply to have it corrected and/or deleted.
Where relevant, you have the right to withdraw consent at any time. My New Accountant will never process data you have provided us without your consent.
If you wish to raise a complaint on how we have handled your personal data, you can contact our Data Protection Officer, Matthew Porteus, who will investigate the matter internally.
If you are not satisfied with our response or believe that we are not processing your personal data in accordance with the law, you can make a formal complaint to the Information Commissioner’s Office (ICO).
We always seek permission before contacting our clients for marketing purposes.
If you would like to opt out of receiving marketing information from My New Accountant, please do not hesitate to get in touch.